Citibank this week launched “Our Promise to New York” to reinforce the bank’s strong and ongoing commitment to New York City and to putting its customers at the heart of everything it does.
The launch of Citibank’s Bronx activities will take place this coming Saturday, January 23, 2010 when all of the bank’s Bronx branches will be hosting customer appreciation events. Activities will vary by branch. Visit here for more details.
Beginning this month, Citibank has extended weekday and Saturday hours offered in its outher boroughs branches – some branches extending their hours by as much as 40%. The bank has also launched an online discussion board, available at any time, for customers to post comments and questions here. The site allows you to search outer borough branch locations along with their extended hours and phone numbers.
“Our Promise to New York” is built on the commitments that Citibank makes to its customers every day: from protecting their identity with world class identity theft and fraud solutions; to rewarding customers for referring their friends with cash back and ThankYou points; to helping customers work towards their financial goals with expert guidance from Citi Personal Wealth Management advisors.
“We aspire to be a truly customer-driven organization and this is an important step in our journey,” said Brad Dinsmore, Head of Retail Banking, North America Consumer Banking. “We are thrilled to share the power and promise of Citi with one of the greatest cities in the world, New York, and to show our customers here that we appreciate their business and love this city as much as they do,” he continued.
The outer boroughs launch of “Our Promise” follows a successful effort in Manhattan, where throughout the months of September, October and November, Citibank partnered with local community and environmental groups to engage employees and customers in a variety of activities, including MillionTreesNYC, a PlaNYC initiative with NYC Parks and New York Restoration Project, and City Harvest, the world’s first and New York City’s only food rescue program.
Citibank is a member of Citi, the leading global financial services company, which has approximately 200 million customer accounts and does business in more than 140 countries. Through its two operating units, Citicorp and Citi Holdings, Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, and wealth management. Additional information may be found at here or here.